Open to performance marketing & marketing-AI roles · Bengaluru

Hi, I'm Abhimanyu

I build ▋

Performance marketing & growth lead. I own a ₹10 Cr+ annual paid-media budget for Apple, Bose & LEGO at 8x blended ROAS — and I build the Claude agents and AI chatbots that make that marketing faster and smarter.

AM

Abhimanyu Chanakya Mishra

Performance Marketing & Growth · Marketing AI
📍 Bengaluru 📈 6 yrs commercial 🤖 Marketing AI
merlin — multi-agent planner · claude
Who I am

Paid media that pays back — amplified by AI.

I'm a performance marketing & growth lead in Bengaluru with 6 years in commercial roles, 4+ in digital. I own paid media for premium consumer brands — Apple (Imagine), Bose and LEGO — plus B2B enterprise lead generation for Apple for Enterprise.

I manage a ₹10 Cr+ annual budget across Google, Meta and LinkedIn at an 8x blended ROAS. I led LEGO's digital and offline launch in India — 7 LEGO stores and lego.in, LEGO's e-commerce site for India — and helped build the go-to-market for Imagine (Apple) and Bose store launches.

The AI layer is what sets me apart: I build custom Claude agents for planning, audits and price intelligence, and I launched an AI chatbot that resolves 60%+ of customer queries across Imagine, Bose and LEGO without an agent.

🧱

Led LEGO's India launch

7 LEGO stores + lego.in, a global milestone

🎯

8x blended ROAS

On a ₹10 Cr+ annual paid-media budget

🤖

AI chatbot · 60%+ resolved

Across Imagine, Bose & LEGO

🧠

Claude multi-agent planner

Cut marketing planning time by 52%

AI & Automation

I don't just use AI — I ship it.

Custom Claude agents and a customer-facing chatbot, built for real brands and real budgets. Here's what's running today.

🧠

Multi-Agent Planning System

Built on Claude: breaks large marketing briefs — campaign plans, launches, GTM — into specialist agents, then assembles one integrated plan.

▼ 52% planning time
💬

AI Chatbot Across D2C

Launched an AI chatbot across Imagine (Apple), Bose and LEGO covering order tracking, product discovery and post-purchase support.

▲ 60%+ queries resolved without an agent
🔍

Reusable AI Audit Agents

Agents for performance-marketing audits, SEO audits, brand-compliance checks and data analysis — used across Imagine, Bose and LEGO.

◇ Used across 3 brands
🏷️

Competitor Price-Intelligence Agent

Scrapes retailer and marketplace prices on demand, feeding faster, better-informed pricing and promotion decisions.

⚡ On-demand pricing intel
📲

CRM & Lifecycle Automation

WhatsApp Business marketing (bik.ai), Mailchimp and Zoho CRM, paired with AI chatbots to automate the customer lifecycle.

◈ Lifecycle on autopilot
🔧

Applied AI, Not a Coder

I design and ship AI systems with agentic tooling — proof that AI transformation is led by people who understand the business problem, not only the codebase.

◆ AI adoption & transformation

Don't take my word for it — ask my AI.

Building chatbots is what I do, so here's a live one. Ask about my AI agents, the LEGO launch, my numbers, or whether I'm a fit for your role.

✓ Built on my real résumé & results
✓ Answers recruiter questions instantly
✓ A tiny demo of what I build for brands
🤖

Abhimanyu's AI Assistant

Online · replies instantly
By the numbers

Impact that compounds.

Results across Apple (Imagine), Bose, LEGO and B2B enterprise — FY2023–24 to FY2025–26.

0x
Blended ROAS
₹0Cr+
Annual paid-media budget
0%
Revenue growth · Imagine (Apple)
0%
Revenue growth · Bose
0%
Of LEGO's revenue target
0
LEGO stores launched in India
0%
Lower B2B cost per lead (YoY)
0%+
Queries resolved by AI chatbot
Where I've worked

A track record of growth.

Digital Marketing SpecialistMay 2023 – Present
Ample Technologies Pvt Ltd — Bengaluru

Leading digital marketing for Imagine (Apple Premium Partner), Bose and LEGO (My Brickhouse), plus B2B lead generation for Apple for Enterprise.

  • Led the digital go-to-market for LEGO's India entry alongside the country's first LEGO Certified Stores; launched 7 successful LEGO stores across India.
  • Launched lego.in, LEGO's e-commerce site for India — a global milestone for the brand.
  • Own a ₹10 Cr+ annual paid-media budget across Google Ads, Meta and LinkedIn, sustaining an 8x blended ROAS.
  • Grew revenue 150% for Imagine (Apple) and 70% for Bose from FY2023–24 to FY2025–26, and delivered 110% of LEGO's revenue target.
  • Built the B2B lead engine for Apple for Enterprise on Google Ads and LinkedIn: 300–400 qualified leads per quarter, +18% QoQ, while cutting cost per lead 48% YoY in FY2025–26.
  • Launched an AI chatbot across Imagine, Bose and LEGO covering order tracking, product discovery and post-purchase support, resolving 60%+ of queries without an agent.
  • Grew website traffic 63% (Imagine), 58% (Bose) and 300% (Ample corporate) through integrated paid, SEO and content strategies.
  • Analyse GA4 and campaign data to reallocate budget across brands and channels; present weekly and monthly performance reviews to senior leadership.
Digital Media ExecutiveJul 2022 – May 2023
Brickwork Ratings — Bengaluru
  • Ran paid campaigns on Google, LinkedIn and Meta for in-house brands and external clients, managing ₹3.3L monthly spend at a 3x average ROAS.
  • Led end-to-end SEO (technical, on-page, off-page, local): keyword research, site audits, crawlability, site speed and Google Business Profile listings.
  • Grew LinkedIn followers 50%+ in 8 months through organic and paid social.
  • Set performance benchmarks for web and social channels, working with design, development and content teams.
Area Sales ExecutiveSep 2020 – May 2022
TTK Healthcare Ltd — Surat
  • Ranked #2 in Gujarat for sales growth and performance in FY2021–22.
  • Managed sales across four FMCG categories: cosmetics (EVA), protective devices (SKORE), healthcare (Woodward's Gripe Water) and home care (Good Home).
  • Hired, trained and managed sales staff; designed incentive plans that grew volume and market share.
What I do

The toolkit.

Full-funnel skills across paid media, analytics, e-commerce, lifecycle, SEO and AI.

🤖AI & Automation

ClaudeMulti-Agent WorkflowsAI Agents for Marketing OpsChatbot Deployment

🎯Paid Media

Google Ads SearchPerformance MaxShoppingDemand GenYouTubeMeta AdsLinkedIn AdsGoogle Merchant CenterBudget AllocationBid Strategy

📊Analytics & Tracking

GA4Google Tag ManagerConversion TrackingAttributionROAS / CAC / CPA / CPL

🛒E-commerce & CRO

ShopifyConversion Rate OptimisationLanding PagesA/B TestingCheckout & PDP

📲CRM & Lifecycle

WhatsApp Business (bik.ai)MailchimpZoho CRMAI Chatbots

🔍SEO

Technical SEOOn-pageOff-pageSEMrushGoogle Business ProfileLocal SEO

🧭Leadership

Team ManagementStakeholder ReportingCross-functional CollaborationBrand, Sales & Tech Teams

Brands I've driven growth for

Imagine · Apple Bose LEGO · My Brickhouse Apple for Enterprise Ample
8x Blended ROAS₹10 Cr+ BudgetLEGO India LaunchClaude AgentsAI ChatbotsPerformance MaxCROGA4 8x Blended ROAS₹10 Cr+ BudgetLEGO India LaunchClaude AgentsAI ChatbotsPerformance MaxCROGA4
Education & certifications

The foundation.

2018 – 2020

PGDM (Marketing)

Birla Institute of Management Technology (BIMTECH) · Greater Noida

Live project with IBM on blockchain implementation in healthcare.

2012 – 2017

B.E. (Biotechnology)

RV College of Engineering · Bengaluru

Best innovative final-year project in the department.

Certifications

Continuous learning

upGrad
  • Advanced Certification in Digital Marketing & Communication (2023)
  • Growing Business with Facebook

Outside work

🎛️ Music production 🎸 Guitar 🔭 Cosmology ⚽ Football
Let's build something

Need a growth lead who ships AI?

I'm open to performance marketing, growth and marketing-AI roles where the team is serious about building with AI. Let's talk — I reply fast.